For the Zain Iraq eShop, we crafted a modern and modular UI system that adapts seamlessly across mobile and desktop. From product cards and pricing layouts to intuitive filters and add-ons, every component was designed to reduce friction and guide users toward confident purchase decisions.

Key highlights:
Responsive Product Cards: Clear pricing, plan details, and instant CTAs for faster decisions.
Sticky Navigation & Filters: Always-accessible filters improve findability and reduce cognitive load.
Consistent Iconography & Typography: Builds user trust and brand alignment.
Optimized Checkout Flow: Components were streamlined for clarity and speed, encouraging conversion.

Each UI element was usability-tested and built to support scalability across Zain’s expanding catalog of services and offers.

— Year
2022
— Platform
Web App, eShop
— Role
Site Architecture, User Flow, Visual Design
Project image
We revamped the visual design elements, introducing a modern and consistent design language to create a more cohesive and engaging user interface.
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