For the Zain Iraq eShop, we crafted a modern and modular UI system that adapts seamlessly across mobile and desktop. From product cards and pricing layouts to intuitive filters and add-ons, every component was designed to reduce friction and guide users toward confident purchase decisions.

Key highlights:
Responsive Product Cards: Clear pricing, plan details, and instant CTAs for faster decisions.
Sticky Navigation & Filters: Always-accessible filters improve findability and reduce cognitive load.
Consistent Iconography & Typography: Builds user trust and brand alignment.
Optimized Checkout Flow: Components were streamlined for clarity and speed, encouraging conversion.

Each UI element was usability-tested and built to support scalability across Zain’s expanding catalog of services and offers.

Year
2022
Platform
Web App, eShop
Role
Site Architecture, User Flow, Visual Design
We revamped the visual design elements, introducing a modern and consistent design language to create a more cohesive and engaging user interface.
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